What is it About Money?
Our relationship with money is often difficult. Some people have an unhealthy attachment to their money, whilst others fear it and try to spend it or lose it as quickly as they can. Many people are embarrassed by it. And as for talking about money, it’s one of the last taboos in our society (along with talking about death – see ‘Who Will it Hurt When I Die?’).
Financial advisers need to understand pensions, investment and taxes, but it’s equally important to understand people, and knowing the things that matters most to them, including their attitude to money. It requires an additional set of skills not always found in advisers, better listening and communication skills for example. Fundamentally it’s about understanding people.